The Bedtime Story was born out of a lifelong passion for clothing design and comfort. Since 2003, we have created apparel that brings together elegance, quality, and ease. In 2016, The Bedtime Story became our dedicated space for nightwear — designed to make your rest both stylish and utterly comfortable.


Our founder, a London-trained designer, brings international training and local sensibilities to every stitch. We carefully select fabrics that are soft, breathable, and gentle on the skin. Each night dress and lounge set is crafted with a love for colors and quirky prints, making every piece unique, playful, and full of personality.


We believe that what you wear to sleep matters: it sets the tone for your rest, for your dreams. Every piece in our collection reflects this belief — thoughtful design, attention to detail, and a commitment to comfort.


Thank you for choosing The Bedtime Story. May your nights be peaceful and your mornings bright.